UC Merced SBDCServing Merced and Mariposa Counties
Helping Your Business Start, Grow and Succeed

Our ever-expanding pre-recorded webinar series provides a great selection of expert insights to help you with your business. 

To view On-Demand videos, please follow the instructions to register for free access. To learn about upcoming workshops, webinars and videos, visit our Calendar and sign up for our newsletter

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What Your Business Needs to Avoid on Social Media!

This Webinar Will Cover the Biggest Mistakes That Businesses Make On Social Media Including:

  • Not having a game plan or strategy
  • Forgetting...
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Are Your Ads and Promos Delivering Results?

As business returns to normal-ish, it's more important than ever that your ads and promotions grab eyeballs and make people take action. Learn key principles of advertising design for layout, copy,...

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Social Media 101

Join us on this webinar to learn:

  • Why Social Media
  • Paid VS organic reach
  • What your strategy should be & why
  • Basic overview of most popular platforms and...
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Branding for Social Media

Join us on this webinar to learn:

  • Who is my target audience
  •  Tone and Voice- culture, what resonates with customers
  • Visuals and importance
  • Basic set up on ne...
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Menu Marketing Made Easy- Segment 3

The Menu Mastery Webinar Series presented by Tom Bruce of Central Coast Food and Beverage.

The webinar series will include three segments:

Segment 1- The A-Z of Menu Mastery

Se...

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What Your Business Needs to Avoid on Social Media

This Webinar Will Cover the Biggest Mistakes That Businesses Make On Social Media Including:

  • Not having a game plan or strategy
  • Forgetting...
Read More

On-Demand: E-Commerce

This interactive webinar covers the e-commerce basics that you need to sell successfully online, including:

Self-hosted Websites vs. E-commerce platforms
Security & privacy require...

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Get Your Local Business on Google Search and Maps

In this workshop, you will learn how to create and manage a Google business profile from start to finish.

 

In this session we’ll show you how to:

  • Create or claim your Bu...
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Managing Your Small Business through the Pandemic - Jan. 6, 2021

SBDC director, Kelly Bearden talks about key forgiveness and tax-related changes to PPP in the new $908 billion federal stimulus. He also provides updates on a variety of state and local government...

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Restaurant Reopen Strategies - Menu Mix Basics

Some tips to consider for refreshing your menu mix, improving your gross profit and how to establish goals for improvement.

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Funded in part through a Cooperative Agreement with the U.S. Small Business Administration and a Grant with the Governor’s Office of Business and Economic Development. All opinions, conclusions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA or the Governor’s Office of Business and Economic Development. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact the California SBDC closest to you.